Chris Rock.Photo: Matt Winkelmeyer/Getty
“He actually handled it well,” an industry source tells PEOPLE. “He is used to people getting bent out of shape at his no holds barred humor … but I’m sure he never expected to get slapped.”
The insider notes that Sunday’s altercation isn’t the first time Rock has gone “too far,” while adding that his previous acts had “done nothing but help his career.”
“You hire Chris to get people’s reactions, which are immediate and usually invite hysterical laughing,” the source continues. “The incident has so many layers of intrigue and outrage that it should keep him on everyone’s mind for a long time. It should boost his comedy appearances.”
Chris Rock.Michael Loccisano/Getty
For more on the Will Smith-Chris Rock incident at the Oscars, listen below to our daily podcast on PEOPLE Every Day.
He compared the 50-year-old actress' appearance to that ofDemi Moore’s look inG.I. Jane. Jada, who has opened upabout living with alopecia, was visibly unamused, rolling her eyes from her seat. Seconds later, Will, 53, walked onstage and approached Rock,slapping him in front of the audienceand millions of people watching the telecast at home.
Never miss a story — sign up forPEOPLE’s free daily newsletterto stay up-to-date on the best of what PEOPLE has to offer, from juicy celebrity news to compelling human interest stories.
“Some people think he goes too far … Chris is a big success, but he can go over the line and upset people,” the insider adds.
“Generally, it hasn’t hurt his career, but there have been times when he goes beyond just setting people off,” the source claims. “It is expected, and that is who he is.”
Smith hassince issued a public apologyto Rock following the ordeal, saying, “I was out of line and I was wrong.”
“I am embarrassed and my actions were not indicative of the man I want to be,” he wrote in a statement on his Instagram Story earlier this week. “There is no place for violence in a world of love and kindness.”
The best actor winnersubsequently resignedfrom the Academy of Motion Picture Arts and Sciences on Friday, claiming his actions were “shocking, painful, and inexcusable.”
“I deprived other nominees and winners of their opportunity to celebrate and be celebrated for their extraordinary work. I am heartbroken. I want to put the focus back on those who deserve attention for their achievements and allow the Academy to get back to the incredible work it does to support creativity and artistry in film,” Smith added.
The Academy hasaccepted his resignation, but will continue with its potential disciplinary proceedings.
source: people.com